Why to Have a Website for Your Company
After having decided to start a business, the next thing that arrives in your mind is How to market the Product/Service? How to create a brand? How to recruit people? How & where to advertise? etc? Next is creating departments like Marketing, Operations, Advertising, Branding and Human Resource. You need some way to represent each department?
For example Human Resource needs a way to represent the company to hire talents, marketing team needs someway to represent products/services, branding team needs a way to represent the company overall... As a startup you can't make huge investment to represent your company by giving ads in news paper or through sign boards or through hoardings or any other means?
One of the cheap & efficient ways to represent your business is through a website? Let me tell you about the advantages of having a website
? It is cheap
? Your company goes global if you have a website
? Most online advertising is cheap
? Saves time
Likewise there are many more advantages? Ok let me take you in detail about the above mentioned points... To create a web site you need a domain name and hosting space (You can Google to find a cheap domain registrar & host), then the next thing is content (also there are many freelance content writers) or you can do it by yourself if you are good in it? Then you need to have a good web design (http://www.templatemuseum.com sells ready to use corporate designs)? With all these things you can launch a website for less than $50 - $100?
If you launch a prospectus representing your company its reach is only local, by having a website for the company you are going global & your reach goes beyond territories?
Unlike news paper advertising, sign board advertising, television advertising online advertising is cheap & worth it, because
? In online advertising you can advertise to your targeted audience
? Online advertising are global
Normally these are the steps that is involved in marketing
Step 1 : Making appointments
Step 2 : Give an introduction about the company
Step 3 : Give a brief about the product / service
Step 4 : Show a demo
Step 5 : Close the deal
Having a website we need not make appointments, give a brief about the company & product/service, your website will talk for you? So you can eliminate Step 1, 2 & 3? Same can apply to Human Resource & Advertising too? So it saves time?
Also you are bound to get enquiries from search engines, online directories etc... So you have possibilities of getting new opportunities without any effort.
I'd like to make a point clear that having a website doesn't mean you are done with everything, it is just a supporting medium to represent your company & can help in simplifying many process? So, it is recommended to use it as a support for your business & follow your traditional way of business too?
I hope this article must have helped. Please drop in your feedback to firstname.lastname@example.org.
About The Author
Web accessibility for screen magnifier users
The needs of screen magnifier users are overlooked when implementing web accessibility on to a website. Screen magnifiers are used by partially sighted web users to increase the size of on-screen elements. Some users will magnify the screen so that only three to four words are able to appear on the screen at any one time. You can try using a screen magnifier yourself by downloading the Zoomtext screen magnifier from http://www.aisquared.com/Products/ZoomText8_mag/FreeTrial/Z8FreeTrial.htm for a free 30 day trial.
10 Tips For A Successful Website
Have you ever thought the secret behind the success of most of the famous sites. Do you ask yourself these questions. Why do they get so many clicks?Why they are making so much money and i am not?Why only few web sites succeed and most of others fail?Just stop questioning and start reading.
Are You Being Scammed By Your Web Design Company?
This is a growing concern amongst many business owners. Does your web design company own you? This may be possible if you've allowed them to host your web site for you and also register your domain name for your company.
3 Rules of Website Designing and Layout
Now that you have got your domain name registered, your next worry is about designing a website or getting it designed, depending on your budget,inclination and knowledge.
Websites: You Get What You Pay For!
So you finally decided to invest in a web presence or upgrade your current site? There are many available choices in "web designers" to choose from. This decision is an important one! You may have a relative or friend of a friend who will do your web site at a very low cost from the comfort of their house. At the same time you receive a quote of a higher price from a professional design house. Who do you choose? The first instinct is to always assume the lower price is a better choice. This article will discuss why this isn't always true, and why "YOU GET WHAT YOU PAY FOR!"
Benefits Of An Accessible Website: Part 2 - The Business Case
The DDA (Disability Discrimination Act) states that service providers must not discriminate against disabled people. A website is regarded as a service and therefore falls under this law, and as such must be made accessible to everyone.
Cost Effective and Powerful Dynamic Websites w. Fantastico Web Hosting
If you are developing your website on a host that charges less that $5 a month, make plenty of backups as you are likely to loose your website files when the webhost goes out of business without notice. Indeed, be extremely wary of any such host. Once your website is attracting getting visitors, get your website hosted with host that does not foolishly try to over sell his server resources. And, expect to pay at least $15 a month or more for the added security and reliability of such a host.
Whats Your Business Online Attitude?
This article was prompted by some customer support work I was involved in for a private members site. One of the paid subscription members wanted someone to look over his website and give an opinion of what we thought of its design.
Having a Portfolio on the Internet Can Help you Infiltate the Workforce
If you're an up and coming graphic/web designer just out of university, you'll know it's quite hard to break into the workforce. You have to contact employers one by one, spend your time traveling and lugging your portfolio to their offices. Well, things have changed, and for the better let me tell you. Now you can make your own on-line portfolio on the Internet, and send its web page address to numerous design companies at once so they can all see your work easily. You don't even have to leave your house and organizations all over the world can access your work easily.
Selecting a Web Content Management Product
So you want to take a look at a real Web Content Management (WCM) product. How do you go about evaluating all the different products and vendors? What should you be looking for in a WCM package? Is it better to build your own, buy or use Open Source?
Web Success Secret - Keep Your Visitors Interested
Visitors to your site come looking for information or solutions to their problems. They will remain there if they find what they are looking for. Otherwise there is always that Back Button to the search engine to click another site.
Make Your Web Site User-Friendly!
Making a web site is easy. Making a good web site is not so easy. There are many things you have to consider if you want to make a good and successful web site.
Warning: The Truth About Having a Web Site!
If you don't have a web site yet, are thinking of slapping one up or have one that simply isn't producing, this Warning is for you!
Developing State-enabled Applications With PHP
CSS - Maximum Benefits
What is CSS?
9 Keys to an Effective Website
Many small companies choose not to invest in a professionally designed website, although a well-designed Web site may raise the company's level of professionalism and exposure ? AND drive business and sales!
The Secret Benefit Of Accessibility: Part 1 - Increased Usability
Web accessibility has so many benefits that I really do wonder why such a large number of websites have such diabolically bad accessibility. One of the main benefits is increased usability, which according to usability guru, Jakob Nielson, can increase the sales/conversion rate of a website by 100% and traffic by 150%.
Now You Have a Web Site - Have You Ever Heard of Accessibility?
An accessible Web site is easily approached, easily understood, and useable for all. There are accessibility standards set forth by the World Wide Web Consortium, which all sites should adhere to as much as possible.
Web Development Processes and Technical Environments
The process of Web application development is critical to the success of web-based projects. The proper processes can not be enforced unless technical environments are properly setup. Technical environments are required for development, test and production.
HTML Editors - How to Choose the Right One for Building Your Websites
There are lots of HTML editors on the market, however, you will want to look for one that has specific tools that will make building your websites easy, straightforward, and as stress-free as possible. Review the following requirements you should look for in an HTML editor.